Business
What’s Your Personal Leadership IQ? Lead From The Inside Out
By admin at September 23, 2011 | 9:00 am | 1 Comments
This quiz may help you decide if you are succeeding in leading yourself. By Joelle Jay, Ph.D. As a leader, you likely know how to lead your company or department. But how are you doing in terms of your personal leadership? If you’re wondering what personal leadership is, here’s a definition. Personal leadership is the leadership of the self. It is the ability to more...
Increase Brand Image and Business Without Expense
By admin at September 22, 2011 | 9:00 am | 0 Comment
By Murray Halperin Building your credit union’s brand is an ongoing and very expensive proposition. Every market is different with demographic changes, new businesses coming and going, and various advertising sources rising to prominence. Just a few years ago newspapers were one of the most effective methods to develop brand awareness and interest. Now most more...
Building Business – Moving Beyond Today’s Economic Anxiety and Fear
By admin at September 21, 2011 | 9:00 am | 0 Comment
5 solutions for stepping out of financial paralysis and back into business as usual By Jane Honeck Every day, like me, you field questions about your views on the current economic situation. Because we work with money, our customers think (or at least hope) that we have the inside scoop. They are looking for a crystal ball that will tell them the right thing to do. more...
Online Banking Compliance Countdown
By admin at September 18, 2011 | 9:00 am | 1 Comments
Technology-based security decisions are being made across the country in preparation for 2012 by W.B. King Snarky but insightful political satirist P.J O’Rourke once said “Giving money and power to government is like giving whiskey and car keys to teenage boys.” I think we all felt the same way leading up to Aug. 2 as the Debt Ceiling crisis loomed with no more...
Marketing: Awards or Rewards?
By admin at September 16, 2011 | 3:08 pm | 1 Comments
By Tony rizzo Now more than ever, credit unions will look to the marketing department as a profit driver. OK, I said it. Yes, Credit Union’s are concerned about profit. With declining fee income, plus an aging population whose majority has moved beyond its prime borrowing years, credit unions – and their marketing teams, will have to get smarter regarding growth. more...
Rebuilding after the Recession – GTE FCU’s Road to Recovery
By admin at September 15, 2011 | 2:00 pm | 0 Comment
Tampa, Fla.-based credit union shares story of finding footing after housing meltdown With a front-row seat to the U.S. housing market implosion that began in 2007, Tampa, Fla.’s GTE Federal Credit Union has fought to regain its footing. Now, following two years of financial losses, branch closures and membership declines, the $1.5 billion credit union says it is more...
Cross-Selling: 1 + 1 = 3
By admin at September 15, 2011 | 1:26 pm | 0 Comment
Numbers are important. In fact, whether you’re a CEO, a CFO or a marketing director, numbers play a critical role in your job. And because this is true, I’d like to share some strategies that can help your credit union grow exponentially, without the constant need for expensive, elaborate or time-consuming prospecting campaigns. So how can we add one plus one and more...
NCUA Reg Flex: Not as Flexible as It Once Was
By admin at June 7, 2011 | 2:23 pm | 0 Comment
Many credit unions feel the reeling back of Reg Flex comes at a bad time. By Roy W. Urrico The question facing credit unions is whether encroaching regulatory rules are too-little-too late, or simply too much. Last fall, the NCUA Board, under pressure to act following increasing losses to the insurance fund, reined in its 8-year-old deregulatory program, better more...
The Real Marketing Challenge
By admin at June 7, 2011 | 2:19 pm | 0 Comment
By Tony Rizzo I just had a conversation with two people at the same credit union. One, the marketing director. The other, the CEO. It was startling to me how both had very different views of their business. Neither was on the same page with regard to vision or the strategies and tactics required to effectively grow the business. Does this sound familiar? We more...
Business , CU Pulse , Environment , Featured
Staying Connected – Making The Most of Facebook
By admin at June 7, 2011 | 2:14 pm | 1 Comments
Following the HICCUP approach can help your social media efforts become more successful. By Genae Girard Every company is trying to use Facebook in an attempt to move their business forward, and stay connected to their customers in this fast-paced world. Why are some companies more successful at this than others? Content is the key to staying in touch with your more...
Business , Community , CU Spotlite! , Featured , Social Media
